Jyväskylä has the best image in Finland

Among the largest Finnish cities, Jyväskylä has the best image. Jyväskylä was number one in the national Kuntien Imago (VIP) 2009 municipality image survey.

Jyväskylä received the best grade for business activity development as well as for active development of municipalities. Jyväskylä has been successful in these categories in previous surveys as well. Jyväskylä’s good image as a developer of business activity communicates a message of trust.

Finnish decision-makers from the country’s public administration, the media, the banking and insurance sectors as well as from various associations took the survey in September and October 2009.

The survey, conducted by Taloustutkimus Oy, investigated the familiarity of Finnish municipalities, along with their image, and the strengths and weaknesses of the image. Jyväskylä has been included in the survey since the survey began in 1994.

Jyväskylä continues to be a popular location to move to. The population of Jyväskylä will increase significantly this year, too. This is a clear message of our region’s continuing and durable appeal.

The population of Jyväskylä is 130,000.